Description
by Sammy R. Danna (Author)
Advertising and marketing scholars offer some of their most instructive, stimulating, and entertaining works on subliminal perceptions in advertising; nineteenth-century trade cards; T-shirt messages; advertising in the twenty-first century; and the changing male image in advertising.
Number of Pages: 172
Dimensions: 0.37 x 11 x 8.25 IN
Publication Date: February 09, 2010